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Carrd

One-page website builder

Creator toolsViral
Visit Carrd ↗← Back to rankings
Checkout visits in Sep
30,730
#82 of 607
vs Apr–Jun avg
+167%
11,501 → 30,730
Site visits in Sep
3,842,943
Similarweb 3-month total, split by month-over-month change
Checkout visits / site visits
0.8%
New-user source
Viral
embed badge
Top country
United States

Overview

Carrd (carrd.co): One-page website builder. Category on TopCheckouts: Creator tools.

In September 2026, Similarweb estimates about 30,730 visits went from Carrd to a checkout payment page — 82 of the 607 sites we track. That is 167% up from the April–June monthly average of 11,501.

Total website visits that month were about 3,842,943 (Similarweb 3-month total, split by month-over-month change). Roughly 0.8 of every 100 visits reached the checkout page.

Largest September traffic sources: direct 58%, social 32%, search 6%. (undefined)

New users mostly come from the product spreading itself: the site shows embed badge, and direct plus brand search is about 62%. Most new users are brought in by existing ones.

Pricing: $19/yr.

Checkout visits over time

12KApr–Jun avg
8KJul
11KAug
31KSep

By checkout

CheckoutApr–Jun avgJulAugSep
buy.stripe.com5,5581,10893220,502
gumroad.com5,6166,42310,39110,228
whop.com328000

Similarweb referral data; months derived from 1/2/3/6-month shares.

Website traffic & engagement

Similarweb visits (Jul–Sep)
13.2M (3 months)
Sep vs Aug
-17.86%
Bounce rate
53.13%
Pages / visit
2.77
Avg. visit
00:02:08
Global rank
4618
Country rank
United States · #2604
Category rank
Computers Electronics and Technology - Other · #88

Traffic sources

Similarweb top channel measured, others estimated by rank

--c1 6%--c3 32%--c0 58%--cu 4%
Similarweb top 3 channels
Direct 57.88% › Organic Social › Organic Search

How the new-user source is computed

--c1 3%--c3 32%--c4 62%--c0 4%

Direct + brand search 61.7% · Direct and brand search count as viral only when the site shows sharing mechanics; the largest share wins, under 5% means Other.

Search & AI

Total keywords
20.9K
Organic / paid search
99.21% / 0.79%
Top 5 keywords
carrd (brand), carrd.co (brand), ghouls archive (non-brand), carrd templates (brand), limbus countdown (non-brand)

Social & referrals

Social sources
X (Twitter) › Instagram › YouTube
Referring sites
700
Top referring sites
vgen.co 4.38%, furaffinity.net 3.26%, google.com 2.9%
Referral categories
Video Games Consoles and Accessories 39.63%, Social Media Networks 12.59%, Games - Other 10.11%, Adult 6.64%, Photography 3.48%, Other 27.54%

Visitor countries

Similarweb
United States 42.6%, Philippines 5.07%, United Kingdom 5%, Indonesia 4.73%, Canada 3.77%

Product & pricing

Product
One-page website builder
Type (from the site)
tool/SaaS
Team
solo / indie
Growth mechanics
embed badge
Free tier
yes
Prices
$19/yr
Rough new MRR
$9,731 – $14,597
Estimated as September checkout visits × 20–30% payment rate × page price; counts new revenue only, since subscription renewals bypass the checkout, so real MRR is usually higher.
“Publish sites without the 'Made with Carrd' branding in the footer (Pro)”
From the site

FAQ

How many checkout visits does Carrd get per month?

In September 2026, Similarweb estimates about 30,730 visits went from Carrd to a checkout payment page — 82 of the 607 sites we track. That is 167% up from the April–June monthly average of 11,501.

Where do Carrd's new users come from?

New users mostly come from the product spreading itself: the site shows embed badge, and direct plus brand search is about 62%. Most new users are brought in by existing ones.

How does Carrd charge?

Pricing: $19/yr.

Similar sites

About the data

Checkout visits are Similarweb's estimate of visits from this site to a checkout payment page; opening checkout is not paying, so this is not revenue. For how September site visits and source shares are computed see the notes at the bottom of the homepage. Data updated 2026-10-21.

TopCheckouts · 2026-10-21