Overview
Kozclub (kozclub.com): Group lunches for 4–6 strangers, €11.99 each, 30K sign-ups. Category on TopCheckouts: Consumer services.
In September 2026, Similarweb estimates about 8,442 visits went from Kozclub to a checkout payment page — #477 of the 607 sites we track. In April–June it was still below the visible threshold, so it is a newcomer.
Total website visits that month were about 3,019 (estimated from global rank). Checkout visits are close to or above estimated site visits — site traffic is probably underestimated, or many checkout links live off-site (apps, communities, email).
Largest September traffic sources: search 47%, direct 38%, referrals/email/paid 9%. (Top channel measured; others estimated by rank.)
New users mostly come from the product spreading itself: the site shows built-in sharing (medium), and direct plus brand search is about 75%. Most new users are brought in by existing ones.
Pricing: 11,99 €/lunch seat (per item, no subscription).
Checkout visits over time
By checkout
| Checkout | Apr–Jun avg | Jul | Aug | Sep |
|---|---|---|---|---|
| buy.stripe.com | 0 | 3,050 | 5,848 | 8,442 |
Similarweb referral data; months derived from 1/2/3/6-month shares.
Website traffic & engagement
Traffic sources
Similarweb top channel measured, others estimated by rank
How the new-user source is computed
Direct + brand search 75.1% · Direct and brand search count as viral only when the site shows sharing mechanics; the largest share wins, under 5% means Other.
Search & AI
Social & referrals
Visitor countries
Product & pricing
“'11,99 € is your seat, no commitment.' '+30 000 pros signed up'. Late cancel: 'we give you a 50% promo code to rebook'”Quote from the site
FAQ
How many checkout visits does Kozclub get per month?
In September 2026, Similarweb estimates about 8,442 visits went from Kozclub to a checkout payment page — #477 of the 607 sites we track. In April–June it was still below the visible threshold, so it is a newcomer.
Where do Kozclub's new users come from?
New users mostly come from the product spreading itself: the site shows built-in sharing (medium), and direct plus brand search is about 75%. Most new users are brought in by existing ones.
How much does Kozclub cost?
Pricing: 11,99 €/lunch seat (per item, no subscription).
Similar sites
About the data
Checkout visits are Similarweb's estimate of visits from this site to a checkout payment page; opening checkout is not paying, so this is not revenue. See the methodology for how website visits and source mix are computed. Updated 2026-10-21.